Ash cloud grounds 500 flights

Up to 500 services in and out of Britain were grounded yesterday as ash from Iceland’s Grimsvotn volcano threatens flight safety.

Norway and Denmark are also said to have witnessed disruptions in their operations, while German officials are preparing to shut down its airspace over northern Germany today as the cloud moves east over Scandinavia, Netherlands and northern Germany, Voice of American News reported.

Read the full article thanks to Travel Blackboard

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Hertz Makes $2.24 Billion Offer for Dollar Thrifty to Foil Avis

By Mark Clothier

May 9 (Bloomberg) — Hertz Global Holdings Inc., the largest publicly traded rental-car company, offered to buy Dollar Thrifty Automotive Group Inc. for $2.24 billion in cash and stock, topping a bid by Avis Budget Group Inc.

Hertz offered $72 a share, 24 percent more than Avis’s offer, the Park Ridge, New Jersey-based company said today in a statement. Dollar Thrifty rose $9.58, or 14 percent, to $79.27 at 4:01 p.m. in New York Stock Exchange composite trading, the biggest jump since May 3, 2010, when Avis proposed making a counter bid to Hertz’s original offer.

Full story thanks to Bloomberg Business Week

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Mercedes Partners with Europcar on Electric Van Rentals

Mercedes-Benz Vans and Europcar have signed a memorandum of understanding under which Mercedes-Benz Vans will supply “a number” of Vito E-CELL vans to Europcar for customer trials in Hamburg, Germany, and Paris, France, the companies said in a statement.

Also under the agreement the two companies will explore and analyze customer profiles and behaviors involving the use of electric vehicles in cities, and how rental services can be adapted to cater to this demand.

Select Mercedes-Benz dealerships will be responsible for servicing the Vito E-CELLs vans and will receive practical training on the vehicles.

The Vito E-CELL’s electric motor has an output of 60 kW and 206 lb.ft. of torque, a top speed limited to 50 mph and a range of about 80 miles.

Story thanks to Auto Rental News

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Hertz Launches New Branding Campaign

The Hertz Corporation unveiled this week a global, multi-faceted branding initiative designed to cultivate a dialogue with customers by focusing on customers’ driving experiences. Built around the question “Are You The Gas or The Brake,” — focusing on the universal element of how people operate as either the Gas (more aggressive, exciting, adventurous) or the Brake (conservative, reserved, more of a planner) — the campaign acknowledges the wide range of “travel personalities” and serves as a platform to address the different wants, needs and aspirations of customers. Hertz will use the platform to illustrate the flexibility provided by its products and services and its ability to fulfill a variety of travel preferences. The campaign debuts this week, with the launch of a “Getaway Giveaway” sweepstakes and contest, a multi-million dollar advertising campaign, and an online consumer engagement platform. The first television ads are scheduled to appear on May 4.

Read the full story thanks to Auto Rental News

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A: Click on the registration link on the top right hand corner of the website and fill in the details requested. An activation email will be sent to your account within a couple of minutes. If it doesn’t arrive, it may have been caught up in your spam box so check there, otherwise contact us: [email protected]. If your activation link does not work, you may already be active so try to log in using your username and password you have created. Continue reading Transfercar’s most frequently asked questions

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