The Hertz Corporation has its eyes set on a greener future for the rental car industry, but has admitted that there is no magic bullet to achieve this.

“There is not a single solution to the green issue,” Hertz International president Michel Taride told e-Travel Blackboard.

In Sydney for the announcement of Hertz’s acquisition of Ace Rental cars and alliance with Apollo Motorhomes, Mr Taride said “the move to electric cars is not a simple process”, but added that the elements required for its success “are all converging”.

Read the full article at Travel Blackboard